Marketing is everything (Post #153) 8/25/2009

I present two examples of marketing.

First the 1985 Renault Alliance Convertible. Western themed, Footloose video with mimes and break dancers. The video is a tease for the poor young man. It symbolizes possibly the elusiveness of “having it all”. How all that relates to a French car…I’m not sure. This video is creepy.

The second is the 1993 Range Rover LWB. They weren’t called Classics back then. It’s a video demonstrating the ride height feature of the Range Rover, sped up and set to music. I think the music they should have chosen was Low Rider by War. In any event, companies do some of the strangest things to sell cars.

Secretly I liked the Renault convertible. Throughout the 1980s and 90s BMW would make the 325i into a convertible that I think looks very similar to the Renault. Who copied who? Who knows. I thought the Alliance convertible looked cool. The hard top version was hideous.

Things slow down a lot (Post #153) 8/25/2009

I recently put my mother in the hospital for a broken hip. She has been recovering for quite sometime. Yesterday we put her in a rehab hospital. Needless to say with all this going on I barely have time to cut the grass at the house, let alone work on the Range Rover. I did use the Range Rover to pull a trailer full of mom’s belongings in the vain hope she would be moving into an assisted living center. I have not pulled anything that large before. Other than slowing down 15 to 20 miles per hour going up the rolling hills of Northern McClain county the BWB did fine.

I still have the viscous coupling to do and I absolutely need to fix the central locking system. College football is upon us so I’m sure I’ll have to pick my projects carefully in order to get them done.

Thanks for reading, sorry for no posts in a while, and Happy Rovering.